As we, all know that
Salesforce is a big software Company and so many of us discuss it daily. However,
how many of us know what Salesforce is doing. If you do not know about it,
no problem. It is a CRM i.e., is a customer relationship management company. That
means it sells the products that accept the business to handle the relationships
and Information related to them. To know more about it master Salesforce certification.
Even though it
started Developing and updating their Products, which include Social Network
that known as Chatter. CRM is still considered as core
business software. In addition, it designs so much of its money by Selling
Subscriptions for those products and services. In the recent Quarterly earnings
report, Salesforce has generated a revenue of $1.50 billion. In that, more than $1.30
comes from its support and subscription.
It’s
major Products are:
Marketing
Cloud
Many
years ago salesforce has bought Marketing cloud platform that is in June 2013. It
provide Customer data platform, predictive Intelligence, Web personalization, Social
Media marketing and email marketing. ExactTarget has brought $122.4 million to
its Salesforce platform in the last quarter year.
The
next way that Salesforce brings money is through the professional services.
Which is accounted for $90 million? These Services include Program Architect,
Expert services and consulting services and many more. This company does not
include any type of pricing and services.
Salesforce1
platform
It
is also known as the Cloud Application Development platform. Customers get access
to click development, point, Salesforce Identity, real-time APIs, users get
access to chatter.
Service
Cloud
Service
cloud is known as Social service application and a completely customizable support
desk. It contains features like Multi-channel support, data storage, online
training, call scripting and coding, email Integration, auto-suggestion
solutions, case management and many
more. To get complete information on cloud master Salesforce administrator certification.
Sales
Cloud
Sales
Cloud Guides Businesses to handle sales cycle by accepting to get leads,
handling user information, Internal account discussions, customer
communications, main contacts, activity history and many more. Sales cloud
Initiates with $25 every month and it contains basic marketing concepts, sales
up to five users. It goes up to $250 per every month that not limited to CRM
power and support. Salesforce made $615 million from the sales cloud in the
last quarter.
Renewal
of annual Subscriptions
It
is the major part of Salesforce revenue with annual subscriptions it gets more
money. The starting time license has
been going to an extent in user acquisition prices like commission and many more.
Selling
software licenses
By
selling the software licenses, Salesforce CRM software per user and it is per
annum kind of licensing sample. Per suppose if a business has 1000 users for
CRM. They will buy 1000 licenses from salesforce and they pay an annual subscription
to them. That is just like 1000-30000 USD per user or per annum.
These
platforms, not only they have earned money by guiding and consulting big
companies implemented on their product. Their professional Guiding Section whose
main Job is to get Successful Implementation of Salesforce.
Now
I will show you the sample price of Sales Cloud pricing.
Salesforce
Essentials, it is a CRM for ten users $25 per month.
Lightning
Professional, it is CRM for unlimited members $75 per month.
Lightning
Enterprise, Sales CRM for your business that is $150 per month.
Lightning
Unlimited, Unlimited CRM Support $300 per month.
All
these versions have a free Trail Option also.
Commerce
Cloud
It
change more shoppers with AI-powered Digital Experiences for web, store, and
mobile.
How much money does
Salesforce Make
Salesforce taps
mainly into four sales and distribution methods.
Marketing.
Strategic
Investments
Indirect and
Referral
Direct
Sales
Direct
Sales
Salesforce training mainly sells its services by telephone sales and personnel based in Regional
hubs. Salespersons guide both the telephone sales and field sales personnel.
These people are mainly responsible for producing qualified leads to Sales.
Indirect
and Referral Sales
Salesforce
has a big network of partners, who guides sales leads and assist selling to
prospects.
This
part includes mainly, global consulting firms, Systems Integrators and other
parameters.
Strategic
Investments
From
2009, Salesforce is investing in Cloud service companies on the global support
main business Start-ups. To increase the capacities of CRM offerings and
Platforms. The main motto is to Increase Enterprise cloud technologies and
designing next-generation mobile products and applications.
Marketing
Salesforce course is a marketing technique is to explore its brand and produce demand for its
offerings. With many marketing programs social and traditional channels to
focus on developers and partners.
